Ana Rose
anarose.wild

I create from memory, tierra and soul.
Con propósito y corazón en todo lo que hago.

Digital Strategy & Community Work

Strategy grounded in culture and measurable growth.

I build multi platform digital communities across crypto, culture and nonprofit spaces. My work blends audience psychology, data awareness and storytelling to drive measurable growth.

Experience includes Kraken, Bonitas Pero No Calladitas and community growth initiatives across emerging tech ecosystems.

Selected Campaigns

Reddit Ecosystem Growth | r/CryptoCurrency, r/Kraken, r/KrakenSupport (2020–2025)

Led and supported community growth initiatives across official and industry subreddits. Helped scale engagement in r/CryptoCurrency while strengthening reputation strategy across r/Kraken and r/KrakenSupport. Contributed to Trustpilot reputation recovery efforts, supporting improvement from low sentiment period to current TrustScore ~3.5.Executed AMA formats with Kraken CSO Nick Percoco and white hat hacker Kitboga. Coordinated first paid banner activation in r/CryptoCurrency funded through earned MOON rewards.

Impact: Contributed to one of the most active crypto subreddit ecosystems while supporting measurable reputation recovery.

Kraken x Williams Racing | Rear Wing Takeover Campaign

Supported cross platform activation for Williams Racing rear wing fan design initiative. Contributed to English and Spanish campaign messaging aligned with global F1 audience engagement. Helped bridge community participation with brand storytelling across motorsport and crypto audiences.

Impact: Elevated partnership storytelling across English and Spanish markets.

Kraken x Atlético Madrid, Red Bull & Global Football Partnerships

Developed and executed Spanish language content strategy across 2020–January 2025 for football partnership campaigns including Atlético Madrid and Red Bull collaborations. Led bilingual engagement positioning crypto education within culturally relevant sports moments.

Impact: Increased culturally aligned engagement within Spanish speaking sports communities.